Big Button simon.crofts@bigbutton.tv https://video.bigbutton.tv On the Button is a series of podcasts talking to leading B2B marketing experts about their experience using video. The series features both client and agency side marketing professionals discussing their most successful video projects (and their failures!), as well as industry experts sharing the latest thinking and best practice. The episodes will cover video marketing and internal comms for both B2B organisations, so subscribe now to keep up-to-date with the techniques, strategies and approaches that will help you develop and improve your own video output. en-us Visualplatform http://blogs.law.harvard.edu/tech/rss Big Button The latest thinking and techniques for B2B video marketing On the Button is a series of podcasts talking to leading B2B marketing experts about their experience using video. The series features both client and agency side marketing professionals discussing their most successful video projects (and their failures!), as well as industry experts sharing the latest thinking and best practice. The episodes will cover video marketing and internal comms for both B2B organisations, so subscribe now to keep up-to-date with the techniques, strategies and approaches that will help you develop and improve your own video output. on the button, video marketing, video production, marketing strategy, video strategy, big button, B2B, video marketing podcast, results from video, row from video episodic no https://video.bigbutton.tv/files/rv0.0/siteicon.png https://video.bigbutton.tv http://video.bigbutton.tv/gocardless-catherine-staite <p>In this episode we speak to Catherine Staite, Head of Customer Advocacy at global leader in account-to-account payments, GoCardless. Catherine talks about choosing the right customers to take part in the programme, how she measures success, and the way in which video transcends most forms of measurement. She also shares an exciting insight into how she's measuring the influenced revenue created by her video content.<br></p><p><a href="http://video.bigbutton.tv/gocardless-catherine-staite"><img src="http://video.bigbutton.tv/64968569/76983706/062cdd14387d64e710b5ce2da2061ae1/standard/download-10-thumbnail.jpg" width="75" height=""/></a></p> http://video.bigbutton.tv/photo/76983706 Fri, 19 Aug 2022 11:52:09 GMT In this episode we speak to Catherine Staite, Head of Customer Advocacy at global leader in account-to-account payments, GoCardless. Catherine talks about choosing the right customers to take part in the programme, how she measures success, and the way in which video transcends most forms of measurement. She also shares an exciting insight into how she's measuring the influenced revenue created by her video content. In this episode we speak to Catherine Staite, Head of Customer Advocacy at global leader in account-to-account payments, GoCardless. Catherine talks about choosing the right customers to take part in the programme, how she measures success, and... Big Button 28:18 best practice Big Button Catherine Staite customer advocacy financial services gocardless measurement podcast Simon Crofts video production video strategy http://video.bigbutton.tv/white-marble-andrew-scott <p>In this episode we speak to Andrew Scott, managing director at White Marble Consulting. He speaks about the challenges when using video in the finance sector, the importance of consistency, and trends for 2022. Available with video at bigbutton.tv/resources/</p><p><a href="http://video.bigbutton.tv/white-marble-andrew-scott"><img src="http://video.bigbutton.tv/64968559/74199558/8cf04962f4ec46cdd93697baca2d0d3d/standard/download-23-thumbnail.jpg" width="75" height=""/></a></p> http://video.bigbutton.tv/photo/74199558 Wed, 23 Feb 2022 16:42:31 GMT In this episode we speak to Andrew Scott, managing director at White Marble Consulting. He speaks about the challenges when using video in the finance sector, the importance of consistency, and trends for 2022. Available with video at bigbutton.tv/resources/ In this episode we speak to Andrew Scott, managing director at White Marble Consulting. He speaks about the challenges when using video in the finance sector, the importance of consistency, and trends for 2022. Available with video at... Big Button 34:04 asset management asset manager big button financial services On the Button podcast SI sustainable investing video for asset managers video for financial services video marketing video strategy video trends 2022 white marble consulting http://video.bigbutton.tv/marqeta-mark-cousins <p>In this episode we speak to Mark Cousins, Head of Marketing in Europe for Marqeta. We talk to him about how he gets the most from video content in the financial services sector.&nbsp;&nbsp;<a href="http://www.bigbutton.tv">www.bigbutton.tv</a><br><br>Please remember to share and subscribe.<br></p><p><a href="http://video.bigbutton.tv/marqeta-mark-cousins"><img src="http://video.bigbutton.tv/64968578/66348133/44aa130ebd4f1a7b603e2db374a1f5d5/standard/download-11-thumbnail.jpg" width="600" height="337"/></a></p> http://video.bigbutton.tv/photo/66348133 Fri, 15 Jan 2021 16:15:17 GMT In this episode we speak to Mark Cousins, Head of Marketing in Europe for Marqeta. We talk to him about how he gets the most from video content in the financial services sector.www.bigbutton.tvPlease remember to share and subscribe. In this episode we speak to Mark Cousins, Head of Marketing in Europe for Marqeta. We talk to him about how he gets the most from video content in the financial services sector.www.bigbutton.tvPlease remember to share and subscribe. Big Button 25:44 customer advocacy financial services marqeta podcast video video agency video marketing video production video strategy